Here is a sample from a student paper that does a great job
"telling the story" of the ad for the introduction.
"Envision a typical white collar worker, running for their commuter train, amidst the cold, harsh, wintery mix of snow and frigid temperatures; barely boarding the train before the doors close and the train begins its journey to the destination where this worker endeavors the stress of daily life in the workforce. As the strained worker locates a seat, settles in, then opens the magazine for the mundane trip to the office, an advertisement for Cunard Cruise Lines is the first page this person views. The image illustrates a cruise ship in the distant ocean blue pristine waters; a cruise line steward is walking in the water to the sandy shores carrying a tray with a single glass filled with what appears to be champagne, directed toward a woman lounging on a comfortable raft, embracing the warm sun, as her fingers gently touch the sandy shores beneath the raft she is resting on. Her poise exhibits a sense of tranquility, contentment, relaxation and satisfaction, as she displays her serene effortless grin of utopia. There is a caption above the image, “Our philosophy on staffing: one crew member per every whim.” This advertisement influences us to believe that if one books a cruise with Cunard Cruise Line, your vacation will be pure ecstasy, with the added bonus of your private steward who will walk from the ship to deliver a glass of champagne to you, as you bask in the sun, and forget about the stressors in life in the serenity of the tranquil atmosphere."
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